Co-founder & CEO
Grégoire Aubineau
Built his own signal-based prospecting software: the method was born from his practice. He runs it day to day: detection, messages, follow-ups.
Your direct contact, from kickoff to reporting.
B2B prospecting powered by buying signals
Your next clients,already on your calendar.
They just raised a round ? We caught it.
Trame detects French companies entering a buying phase and reaches out at the right moment, by hand. You receive qualified meetings with decision-makers, straight into your calendar, with the detected signal and a full brief.
Or test the waters first:
Founding offer: 5 spots · 30% off for 6 months · Grégoire's direct line
Business pressJob postingsBODACC gazetteGoogle NewsFrance TravailLinkedInLegal noticesCompany websites
01 · The method
From detected signal to delivered meeting, hand-stitched.
- 01Signal
Signal detection
Continuous monitoring of French companies: funding rounds, hiring sprees, tool changes, executive appointments. We show up within days of the signal, before your competitors.
- 02Score
Scoring every company
Each company is scored against your ideal customer profile: size, industry, growth, context.
- 03Decision-maker
Enrichment down to the decision-maker
We identify the right decision-maker and their direct contact details: verified email, LinkedIn.
- 04Message
A message written for them, proofread by Grégoire
Every message is written for the prospect, references the detected signal, and is proofread before sending. Zero mass spam.
- 05Meeting
Conversion into meetings
Email, LinkedIn depending on your plan (phone on quote) and smart follow-ups, all the way to a booked meeting.
What you receive
A meeting on your calendar, with the detected signal and a full brief.
02 · The engine
A detection engine, not a directory.
Under the hood: the data infrastructure of modern outbound teams, tuned to your target market and operated by hand by Grégoire.
0 M+
professional contacts identified, with their role and profile
0 d
maximum signal freshness, news streams in continuously
0+
data providers queried in a waterfall, down to the verified email
Coverage figures published by our specialist data providers.
03 · Why signals
Arriving at the right moment changes everything.
the edge
0 %
The first seller to frame the buying vision wins the deal three times out of four.
74%
first to arriveeveryone else
You don't need a better pitch than everyone else: you need to get there before them. And that is a matter of timing.
Forrester Research
the window
0 days
A new decision-maker commits 70% of their budget within their first 100 days.
70%
first 100 daysrest of tenure
A new appointment is a short window. It is exactly the kind of signal Trame monitors continuously.
UserGems
the proof
×0.0 replies
A genuinely personalised email gets 2.4 times more replies than a template.
Real personalisation17%
Generic email7%
And genuine personalisation needs a real fact. That is what the signal provides: 'you are hiring three salespeople', not 'I hope this email finds you well'.
Woodpecker · 20M+ emails analysed
the edge
0 %
The first seller to frame the buying vision wins the deal three times out of four.
74%
first to arriveeveryone else
You don't need a better pitch than everyone else: you need to get there before them. And that is a matter of timing.
Forrester Research
the window
0 days
A new decision-maker commits 70% of their budget within their first 100 days.
70%
first 100 daysrest of tenure
A new appointment is a short window. It is exactly the kind of signal Trame monitors continuously.
UserGems
the proof
×0.0 replies
A genuinely personalised email gets 2.4 times more replies than a template.
Real personalisation17%
Generic email7%
And genuine personalisation needs a real fact. That is what the signal provides: 'you are hiring three salespeople', not 'I hope this email finds you well'.
Woodpecker · 20M+ emails analysed
And mass cold email? 3 to 8% reply rates on average, across tens of millions of emails analysed. It is exactly what Trame refuses to do.
Woodpecker · Backlinko
04 · Why Trame
It all started with a job hunt.
To land interviews, I built my own software: 25 targeted LinkedIn invitations a day; the next morning, it spotted who had accepted and sent a message offering a 15-minute call; every yes landed in a spreadsheet and the meeting booked itself into my calendar. The result: a 30% reply rate. Unthinkable in traditional prospecting.
Then it clicked: what worked for landing a job would work even better for landing clients, provided you add the decisive ingredient: the signal. So I built a second piece of software, one that spots companies on the move, the ones hiring or raising funds, to get in before everyone else, at the exact moment they have the need.
That is where Trame comes from: the craft of the right message, sent to the right person, at the right moment, backed by technology, never dehumanised.
Grégoire Aubineau
Co-founder & CEO · he runs the method every day
0%
reply rate on the campaign that gave birth to Trame
classic cold email: 3 to 8% on average (Woodpecker · Backlinko)
05 · The founders
No middleman between you and your campaigns.
Your campaigns are not handed off to a junior: Grégoire frames them, proofreads them and follows them, and he is the one who picks up the phone.
Co-founder
Sébastien Reverdy
B2B entrepreneur for over 15 years, CEO & co-founder of the bconnex group, 8,500 clients across 5 European countries. Based in Provence.
15 years of B2B sales and field-tested standards, behind your campaigns.
06 · Pricing
A clear price, indexed on delivered meetings.
Founding offer: 30% off for 6 months (5 spots)Starter
3-month commitment€0/month excl. VAT
- Setup fee
- €990
- Per delivered meeting
- €100
- 1 channel (email or LinkedIn)
- 1 campaign at a time
- Monthly reporting
Growth
6-month commitment€0/month excl. VAT
- Setup fee
- €2,490
- Per delivered meeting
- €80
- 2 channels (email + LinkedIn)
- Up to 3 campaigns at a time
- Weekly reporting
Custom
commitment by quoteBy quote
- Setup fee
- By quote
- Per delivered meeting
- By quote
- 3 channels (email, LinkedIn and phone)
- Volume defined with you
- Weekly reporting
Built case by case; starts once the founding-offer seats are filled.
Included in
every format
Kickoff framing workshopContinuous signal detectionContact enrichmentPersonalized messages, proofread before sendingRegular check-ins with Grégoire, your direct contact
07 · Founding offer · live
5 founding client spots.
Trame's first 5 clients get 30% off for 6 months and Grégoire's direct line. Then the list closes.
trameFounding client card
Holder
Your name
Company
Your company
Member
No.01/05
30% off · 6 monthsdirect lineGrowth plan
Trame · Founder · 2026 · FR
Your card fills in as you type →
Checking available spots…
08 · FAQ
The direct questions.
With short answers. For everything else, that is what the free 30-minute audit is for.
What is a buying signal?
An event showing that a company is entering a buying phase: a funding round, hiring, a tool change, a new executive appointment. It is the right moment to reach out, before your competitors do.
What counts as a "qualified meeting"?
A booked meeting with a decision-maker matching your target market, delivered with the detected signal and a full brief. It is a real meeting on your calendar, not a promise of a signature.
Who writes the messages?
Every message is written for the prospect and proofread by Grégoire before sending. Technology helps, a human decides.
Which channels do you use?
Email and LinkedIn: 1 channel of your choice on Starter, both on Growth. Phone is handled case by case, by quote.
How soon do the first meetings arrive?
The first campaigns go out about 5 weeks after signing. That delay is not idle waiting: a dedicated sending domain must be warmed up for a little over a month so your messages land in the inbox rather than in spam. We buy it and start warming it on signing day, while the framing workshop and the writing move forward in parallel.
Is there a commitment?
Yes: 3 months on the Starter plan, 6 months on Growth.
09 · What now?
Let's talk about your prospecting, concretely.
30 minutes, free: we look at your target market, the signals that matter for it, and what a Trame campaign would deliver for you.